Pofu Get the app

Made for women

The calorie counter made for women.

Snap your plate. It counts everything — and understands your cycle.

Free to start · Your first AI photo scan is free

How it works

Snap. Counted. Balanced.

One photo is the whole routine. No weighing, no typing every ingredient.

  1. 01 · Snap

    Point your camera at the plate

    Breakfast, takeout, a home-cooked dinner — one photo per meal.

  2. 02 · Counted

    Calories and macros in seconds

    Every estimate stays editable, so nothing lands in your diary until it looks right.

  3. 03 · Balanced

    Your whole day in one glance

    Went over? Pofu helps you balance the rest of the day. It never scolds.

Cycle-aware

Your appetite changes with your cycle. Your app should too.

Add the day your last cycle started and Pofu softens its tone on the days when a bigger appetite and water retention are completely normal. A hungry week is not a failure.

  • Optional — switch it off or delete the date anytime
  • Cycle data stays on your iPhone
  • Never medical advice, never a diagnosis
Pofu ad clip: a woman snaps her salad; on-screen captions say “It fits my cycle, my cravings, my life.”

One photo per meal

Snap your plate. Correct it once. It learns.

Pofu estimates calories, protein, carbs and fat from a single photo. Adjust a portion and it remembers your portions next time. Not in the mood for a photo? Say it, scan it or search it.

  • Photo
  • Voice
  • Barcode
  • Search
Pofu ad clip: a woman prepares a salad and logs it; captions say “One photo per meal. That’s it.” and “Protein, carbs, fat — all counted for me.”

No guilt streaks

Miss a day? Your streak gets a grace day — not a punishment.

Birthdays, sick days, weekends away. Grace days keep your streak going, and there is never a penalty. Pofu talks to you like a friend who is on your side.

  • Grace days every month, used automatically
  • Gentle language, no red warnings
  • Weekly patterns instead of daily pressure
Pofu ad clip: captions say “Every calorie app made me feel guilty” and end with “No guilt. Just balance.”

Intermittent fasting

Fast your way — or don’t fast at all.

Pick a window that fits your life, start the timer and keep logging meals in the same place. Fasting is a tool in Pofu, never a requirement.

  • 16:8, 14:10, 18:6 or 5:2
  • Timer, meals and water on one screen
Pofu ad clip: captions say “Then this app started learning from me” and “Now it takes two taps a day.”

Apple Watch & widgets

Check your day without opening the app.

See calories left, water and steps on your wrist, and add a glass of water with one tap. Home screen widgets keep your balance one glance away.

  • +250 ml and +500 ml water from your wrist
  • Home screen widgets for calories and water
Pofu ad clip: a woman photographs her bowl; captions say “It learns your portions, your food, your habits.”

The difference

Most calorie apps vs Pofu

How most calorie apps and Pofu handle three common moments
Most calorie appsPofu
On a bloated, hungry day
Scolds you for going over Softens its tone when your cycle calls for it
When you miss a day
Your streak dies A grace day keeps it going
Your cycle
No idea what a cycle is Cycle-aware — optional, and it stays on your iPhone

Why you can trust Pofu

A note from the maker

Pofu is built by a solo developer in Istanbul, after watching women around me quit calorie apps that made them feel guilty. So Pofu listens to your cycle if you want it to, forgives missed days, and shows every price up front.

GürkanFounder & developer of Pofu
  • Made in Istanbul, used worldwide.An independent app, not a diet empire.

  • Cycle data never leaves your phone.Cycle awareness is opt-in and stored on your device.

  • No dark paywalls.Every price is on this page, before you download.

Pricing

Honest pricing. No dark paywalls.

Start free. Upgrade only if Pofu earns it.

Free forever

Everything you need to start

  • Manual meals, water & daily macros
  • Cycle awareness & grace days
  • Your first AI photo scan
  • 1 AI voice log every day

Monthly

$4.99/ month

Full Pro access with monthly flexibility.

Get Pofu

Best value

Yearly

$29.99/ year

About $2.50 a month — save about 50% vs monthly.

Get Pofu

Lifetime

$79.99one-time

Pay once for permanent Pro access.

Get Pofu

Every Pro plan includes

  • AI photo & voice logging for every meal
  • AI coach
  • Flexible weekend plan
  • Fasting statistics
  • Color themes & widget colors

FAQ

Good questions, straight answers.

Something else? Write to support.

Is Pofu only for women?

No — anyone can use it. Pofu is designed with women in mind: an optional cycle-aware tone, grace days for missed days and language that never shames you. If cycle tracking isn’t relevant to you, just leave it off.

Do I have to share my cycle data?

No. Cycle awareness is opt-in, and you can turn it off or delete the date anytime. If you use it, your cycle data stays on your iPhone. It isn’t medical advice and it doesn’t predict or diagnose anything.

Is there an Android version?

Not right now. Pofu is made for iPhone, with an Apple Watch app and home screen widgets.

How accurate is the AI?

Photo estimates are a smart starting point, not a lab measurement — portion size and hidden oil are hard to judge from a picture. That’s why every entry is editable before you save it, and when you correct a portion Pofu remembers it for next time. For packaged food, scan the barcode.

What’s free, and what’s in Pro?

Free: manual meals, water and daily macros, cycle awareness, grace days, your first AI photo scan and one AI voice log every day. Pro adds AI photo and voice logging for every meal, the AI coach, a flexible weekend plan, fasting statistics and color themes.

Can I cancel anytime?

Yes. Subscriptions are billed and managed by Apple: cancel in Settings → your name → Subscriptions at least 24 hours before renewal, and you keep Pro until the end of the period you paid for. Lifetime is a one-time purchase, so there is nothing to cancel.

Made for women

No guilt. Just balance.

The calorie counter that understands your cycle — free to start on iPhone.

Free to start · iPhone & Apple Watch